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In August, we live through the Dog Days of Summer. It's hot and often humid, and those who can leave for better climates do. Down south, winter is in full force. August is also known as "the ...
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Along with October, May is one of the most densely packed months of the year. It's before the summer humidity and the last whole month of the school year. The weather is warming in t...
One of several events per year held by the Intimate Apparel Council, Intimate Apparel Week seeks to stimulate growth within the industry by creating a forum to actively identify, address, and act on matters of interest to the intimate apparel industry.
The council cooperates with consultants and others in gathering information of special concern to intimate apparel design houses and engages in public relations programs for the benefit of the consumer, the retailer and the manufacturer and design house.
During Market Weeks, intimate apparel companies meet with retailers to show new lines of fashions ranging from bras and panties to sleepwear, robes, loungewear and shape wear.
Often retailers run sales during this week to heighten awareness..
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