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About the Pantone 2024 Color of the Year
Ends: Dec 31, 2024
DESCRIPTION:
Pantone declares the theme color for each year in December before the start of the year. For 2024, Peach Fuzz, #13-1023 is the year's color.
The Pantone Color of the Year tradition began in 2000 with the Pantone Color Institute, a consulting service within Pantone that forecasts global color trends. Their annual selection of a specific color intends to capture the spirit of the time, reflecting what is taking place in the global culture at a particular moment. The chosen color often influences various industries, including fashion, home furnishings, industrial design, product packaging, and graphic design.
The impact of the Pantone Color of the Year on modern design and trends is considerable. It often sets the tone for product development and purchasing decisions in multiple industries. Designers and manufacturers look to the Pantone Color of the Year for inspiration and use it to guide their creative processes.
The color can influence the entire product development cycle, from concept to consumer goods.
The chosen color often reflects broader societal trends and moods, making it a form of color commentary on the prevailing mood. For example, the color chosen during a year of economic uncertainty might be markedly different from one selected in a time of optimism. Such nuanced distinctions make the Pantone Color of the Year not just a guide for design trends but also a reflection of the global zeitgeist.
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