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About National Jelly Bean Day
Ends: Apr 22, 2022
DESCRIPTION:
National Jelly Bean Day celebrates the Civil War era candy.
Jelly beans are a product of the American Civil War, introduced in 1861 by Boston candy maker William Schrafft. As part of his marketing campaign he encouraged patrons to send jelly beans to troops in the Union Army.
The first mention of jelly beans in the press was July 5, 1905 in an advertisement. During the 1930s jelly beans became a staple of Easter celebrations along with chocolate bunnies and eggs. By the 1980s, jelly beans had achieved high office with President Ronald Reagan insisting upon a bowl of jelly beans in his office.
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