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LEEP INK FEATURES
Part II
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About Television 'TV' Dinner Day
Media , Retail
United States
Ends: Sep 10, 2024
DESCRIPTION:
TV Dinner Day marks the anniversary of the introduction of William L. Maxson's prepackaged meals, first served on airplanes on September 10, 1944.
The idea of providing prepackaged meals that could be heated and served coincided with the popularization of television in the late 1940s and early 1950s. C.A. Swanson & Sons seized the opportunity and successfully created and marketed the first TV dinner, namesaked as people would heat them, place them on fold-down trays and eat them while watching television. Initially, the meals were packaged in aluminum trays and heated in the oven.
Today these meals are microwaveable with plastic or organic trays replacing aluminum. Rather than dinner, today's meals frequently pass for lunch. A typical TV dinner contains an entrée, vegetables, starch, and dessert.
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