About Cash Back Day

DESCRIPTION:

National Cash Back Day, initiated in 2019 by the digital coupon platform RetailMeNot, seeks to boost consumer savings through cashback offers. Celebrated annually on the first Thursday of November, this day allows shoppers to earn significant cashback on purchases made at various participating retailers. RetailMeNot partners with numerous well-known stores and brands, spanning categories such as fashion, electronics, beauty, and home goods, to bring shoppers these deals.

Consumers can access the cashback offers throughout the promotion through RetailMeNot's website or app. The process typically involves:

Browsing the listed deals.
Purchasing through the provided links.
Receiving a percentage of their spending as cashback credited to the users' RetailMeNot accounts, which they can later transfer to a bank account or redeem as gift cards.

National Cash Back Day has quickly gained popularity among savvy shoppers looking for extra savings, especially as it precedes other major shopping events like Black Friday and Cyber Monday. Retailers also benefit, as the event drives traffic and sales, helping them clear inventory and hit sales targets.

RetailMeNot heavily promotes National Cash Back Day through various channels, including social media, email marketing, and partnerships with influencers and bloggers. This marketing push drives awareness and participation and positions RetailMeNot as a critical player in online deals and discounts.

In essence, National Cash Back Day is a win-win for both consumers and retailers. Shoppers can earn back a portion of their spending, while retailers enjoy increased sales. As the retail landscape continues to evolve with a strong emphasis on online shopping, events like National Cash Back Day are becoming an integral part of the annual retail calendar.